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Showing posts from June, 2025

How to Market a Genre that Doesn't Exist: Simak's THE FELLOWSHIP OF THE TALISMAN (1978)

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Since I know everyone's been clamoring for a review of an early Del Rey fantasy novel nobody has ever heard of, well, I could hardly refuse. Besides pure orneriness, though, there's a special reason I'm reviewing  The Fellowship of the Talisman  by Clifford D. Simak. Granted, this book isn't terribly good ... but that isn't the point. For me, the real question is always one of literary history, and  Fellowship  serves as a fascinating test case for how Del Rey Books (DRB) managed to achieve success in its earliest days. Cuz here's the thing: if you're going to create a popular genre from scratch (as Lester del Rey most definitely did), then a useful item to have in your arsenal is, well,  fantasy authors. Except there weren't any. Not then. Sure, you had Terry Brooks and Stephen R. Donaldson in 1977, but both people fell magically into Lester's lap. They found  him,  not the other way around. Short of sacrifices to the Editorial Gods, however...

Defending Del Rey Books: The Misunderstood Hero

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A friend just sent me a youtube video "guaranteed to piss me off" (as he says) ... and boy oh boy, was he right. Now, I don't wanna dunk too hard on a random, passionate, sincere fantasy fan with a youtube channel. Since I'm writing a book on this exact topic, though, it's worth spelling out the myriad things problematic with " This is Why We Never Got Another Lord of the Rings ", a 30-minute hit job on Del Rey Books by a young youtuber whose handle is "The Second Story" (hereafter "SS"). First, though, let me state for the record I think SS does a relatively solid job at research, at least for a non-academic. For the most part, she gets historical facts right, and she clearly put some legwork into tracking down sources. (She even briefly screenshots my article on Judy-Lynn , albeit without addressing my arguments.) Nonetheless, how SS interprets her historical facts -- that is, the story she tells -- is what should raise red flags fo...